Ep. 49: Navi Jaswal, The Virsa Foundation

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Meet our guest: Former corporate executive, Nivi Jaswal, has had quite a journey from marketing mayonnaise to becoming a Mayo Clinic certified coach. The milestone of that journey was her Ketogenic diet and the various structural biases she faced in the corporate world being a young, ambitious, and high-achieving woman of color.

After healing on a whole foods plant-based diet, Nivi started her non-profit The Virsa Foundation. A Bachelor’s in Psychology and an MBA in Consumer Behavior Marketing has enabled Nivi to develop a unique nonprofit that is committed to ethical responsible behavior-change research, coalition building, and campaigning with a focus on Intersectional Veganism. From underserved rural women artisans in India to low-income underserved women of color in the U.S, Nivi’s work celebrates the Divine Feminine.

Nivi is passionate about Intersectionality in Veganism. She believes that systemic racism, gender biases, and systemic speciesism are very, very closely connected. She wants Jiviniti content to stand for that and for the vegan movement and other social justice groups to understand the need to unite and align the objectives.

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