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VEG3 is an AI-powered marketing assistant that helps vegan businesses and animal rights charities create impactful marketing campaigns that increase revenue while saving animals.
After spending more than a decade laser-focused on making data-driven decisions to maximize the impact of work done by vegan businesses, VEG3 founder, Sam Tucker, realized there was a technological revolution happening that could scale the vegan movement and its economic impact to a previously unprecedented level.
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Scalability of your impact, especially as a vegan business, is driven by more than just the desire for profit – we have this deeper purpose of trying to change the world. And to change the world, it requires a lot more work than any one human can do on their own. So you have to be able to let go and to delegate in order to grow.
—Sam Tucker
Shownotes:
[00:40] How AI can be a tool in your toolkit and help you grow business.Â
[02:23] Animal activist since his teenage years: the idea of working in digital space was born out of limited scalability issues for nonprofits.Â
[05:45] Generic AI doesn’t understand brand messaging for vegan businesses: VEG3 tool and the need to train AI on your own data.
[07:44] AI tool that analyses marketing data and knows how marketing content will perform before you publish it.Â
[09:45] Two biggest benefits of AI for businesses.
[11:58] Implementing AI in your business: find AI substitute for all the repetitive work and how to get answers you need.
[16:07] Copywriters are the target market for AI: data privacy policy in VEG3 and personal securities with AI.
[19:23] Investment in AI for business owners: reducing costs and increasing quality and quantity simultaneously.
[22:02] Testing ads with AI: packages and free options VEG3 provides.
[25:15] To scale, you need to learn to delegate.
[27:19] Everything in your business will change with time: you as well.
About Our Weekly Pivot Episodes
We live in fast-paced times, and in an ever-changing marketplace business owners must be able to adapt readily. The Pivot podcast, hosted by Stephanie Redcross West, features interviews with successful vegan business owners, keeping you up-to-date on topical issues & how the pros are handling them.
Do You Want To Be Interviewed?
If this sounds like something you’re interested in, submit our registration form with a link to your website, a business bio, and a few sentences about the topics you would like to discuss.Â
Don’t forget to visit our Pivot Resource Page, to browse through all episodes.
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