In the past 6 months, the online world has exploded as we have struggled to connect with others from a physical distance. As businesses scramble to create online versions of their products or services, and “zooming” or “live streaming” have become a regular part of many peoples’ day, it is easy to feel like the online marketing and digital world is getting crowded quickly. It’s true that there are more people than ever using the internet to build their brands and businesses, but that doesn’t mean there isn’t room for you too!
In this episode of Spark! join Stephanie to discuss how to develop your signature approach, even while using the same tools that everyone is using.
Learn more about:
- The fact that the tools you use are but a small part of your customer/clients’ experience — what makes you stand out is more about your secret sauce!
- Diversifying your approach by creating a different purpose for each channel, taking advantage of new formats like interviews, co-hosting, Q&As, and more
- The benefits of (and reasons too) try something new each month
- Ideas for sharing content in new ways
