Video continues to dominate the way we communicate, educate and sell products and services. As the pressure to get behind the camera escalates, I want to share some golden tips about using video as a tool to draw more attention and create deeper connections. This isn’t about spending tons of money on equipment or a ton of time editing. This webinar will focus on how small organizations and businesses with limited resources can create simple but effective videos using a mobile device. The secret is creating videos to help you stand out in a crowded space, and that’s what we’ll discuss in this webinar.
Some key points we’ll go over:
- The basics of creating quick videos on a budget
- Three types of videos you should incorporate into your weekly posting plan
- How to approach the video format if you are camera-shy
- How to use video to highlight existing content like blogs, podcasts, and press coverage
